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Complying with COPPA And Sometimes Asked Concerns

Complying with COPPA And Sometimes Asked Concerns

7. Does the exclusion for “support for internal operations” permit me to perform, or retain another party to do, web web site analytics?

Yes. You can rely upon the Rule’s exemption from parental consent where you, a service provider, or a third party collects persistent identifier information from users of your child-directed site to perform analytics encompassed by the Rule’s “support for internal operations” definition, and the information is not used for any other purposes not covered by the support for internal operations definition, then.

8. I will be an advertising system that makes use of identifiers that are persistent personalize adverts on websites online. I’m sure that I work on a site that is child-directed it isn’t personalization considered “support for interior operations”?

No. The definition of “support for internal operations” will not consist of advertising that is behavioral.